When a customer reads a printed material, they are more engaged for a longer period of time. MEMORABLE Websites are often skimmed in as little as 15 seconds per visit. When a customer or prospect reads a printed material, they are more engaged for a longer period of time. On average, a consumer spends 43 …
Research proves that radio regurlarly reaches consumers within 2 hours of their largest purchase of the day. Here are 10 reasons to choose this time-tested advertising medium. 1. RADIO SELLS WITH IMMEDIACY Research proves that radio regurlarly reaches consumers within 2 hours of their largest purchase of the day. Can there be a better time …
5 Reasons to Advertise on Television 1. STRONGEST IMPACT No other medium has the longevity and power to influence than television. More people learn about a new product because of television advertising than any other means. The combination of audio and visual elements offers the amazing capability to reach multiple senses simultaneously. 2. DEMOGRAPHIC TARGETING …
The other day we were taking a tour of the Nielsen’s Tampa Bay facilities to see how they worked and get a look at their impressive Tampa campus (fancy). Throughout the tour one thing kept bothering me. It was an Xbox Kinect used as a showpiece next to Nielsen’s own face tracking hardware. See, there’s …
