The Spot Marketing Official Website

September 2023

Instagram Ad Spend On Track To Surpass Facebook (Via MediaPost)

Meta’s Instagram is recovering more quickly than other social media from the effects of Apple’s ATT iOS data-sharing opt-in and the soft digital ad market, putting it on track to surpass Meta’s Facebook in the near future, according to a new forecast. Due to improved monetization of its short-form video format Reels, along with AI

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